It was 6:36pm on a Saturday night when the first text message came in “Catastrophic fire danger forecast. Avoid bush fire prone areas. Consider leaving now or early in the morning.” The messages continued further into the night “It is unlikely a fire can be stopped in catastrophic conditions. Activate fire and evacuation plans now.”
Most of us understand branding when it comes to buying things. We tend to have our favourite brands in clothing, perhaps electrical items, cars, food, restaurants and pretty much everything we buy. Even if particular brands aren’t out favourite, we might value some other quality that is important to us. For example a budget airline that we know offers us the cheapest fare but lousy service can still be considered a favourite brand. Read more.
In 2016, over 2.5 million foreign visitors arrived in Queensland, according to latest research by Tourism Research Australia. International visitors spent $5.1 billion, a 4 per cent increase on the previous year. Read more.
The number of young people entering into an apprenticeship or traineeship has been declining for the past five years, with student numbers in 2016 reflecting just half (54 per cent) of that in 2012. Read more.
Economic research by the Chamber of Commerce and Queensland (CCIQ) over the past six months has shown the Sunshine Coast as a regional powerhouse. Read more.
Thursday 9 March, 2017 | By: James Flaherty
The irony of today’s union penalty rates protests is that they are not ending with a mass demonstration outside their own offices, according to the Chamber of Commerce and Industry Queensland (CCIQ). Read more.
Business consultants will tell you that there are three ways to increase profit. Either you need to find new customers, sell more to your existing customers or sell more frequently. However I believe that there is a fourth way to increase your profits that is often overlooked.
My company was built on word of mouth referrals, and these had suddenly stopped in their tracks. Clearly something major had gone wrong and I needed to do something about it straight away. Read more.
Globally, billions of people use social media every day. It is estimated that by 2018, 2.44 billion people will be using social networks. This figure is up from 970,000 in 2010. Read more.
The reality is, the number of Instagram followers you have is the new currency. But how do you grow your business’s Instagram audience? Read more.
Sitting in a café with a group of friends last week, we got talking about the costs of living. All of us have school age children or younger, and all are either currently involved in, or have been involved in some form of extra-curricular activity for their child. Read more.
When I first started my business, I used to feel a bit embarrassed about making a profit. Then at an industry meeting, I met a business coach who changed the way I thought about profit for ever. He told me that, “As a director of a company, it is your responsibility to make a profit”.
Would you like more new customers? Did you know that forty one percent of small business owners rate their number one issue with their business is that they “want more new customers.” Read more.
Exit Strategies. Hands up if you’ve ever given any thought to how and when you might like to sell, retire from or pass on your business. I’m betting there’s a few of you waving hands in the air. A few who have a carefully scripted plan tucked away awaiting it’s yearly review.
Small business owners are required to wear many hats – marketing, legal, operational, procurement and finance just to name a few. It’s impossible to be an expert in all of these fields so the challenge is to be able to grasp the key elements of each one. Read more.